When they’re not hooking up with celebrity superstars for incredible collaborations (like Rita Ora and the unmissable Pharrell Williams) adidas can be found riding the wave of technological updates into the forefront of cool contemporary trainers.
We’ve taken the time to put a spotlight on these special technologies and what they mean for you and your feet. Thought adidas just looked good? Think again.
First up, we have a seriously cool technology guaranteed to keep your feet feeling fresh. climacool ventilation is designed to pull air around your foot, for a 360-degree energising effect. The breathable layer on the bottom of the climacool sock keeps water from entering underneath. Fancy.
The well-loved running profile gets an extra lift with an injection of sharp technology. The boost midsole is designed to return energy to the body with every step – think light, fast drive. Combine this with the aforementioned climacool upper and voila – perfect tech.
Stripping things back a little, we have this simple running style. Proving that simplicity is rarely a bad thing, this breathable mesh upper guarantees ventilation for your feet to keep them feeling fresh. Even more good news – this profile is part of the Better Place Program, and is made in sustainable ways.
Lastly, sprinting to the top of our must-have list we have this slick on-trend triple-black running style. Built on the 1993 profile, the neoprene sock-like upper sits on an EVA tube outsole that’s inspired by inflatable car tyres. You could say that’s wheely-good, couldn’t you?
That concludes our roundup of our latest techy treats. The rest of the popular adidas range at schuh too, if you’re less technically minded.