trends

birkenstock shiny snake gizeh ss17

Shop | Gizeh Shiny Snake

This season, like many before it, Birkenstock is back in high-demand and their styles are quickly becoming a summer wardrobe staple and suitcase essential. A bold statement, but with a strong following consisting of celebrities, a-listers and the fashion elite alike, now is the perfect time for you to join the movement (just as the new season collection has dropped; lucky you).

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Header image for post schuh ss17 campaign

You’ve seen a sneak peak behind the scenes – now it’s time for the real deal. Our schuh ss17 campaign has landed, full of new season treats to get you ready for Spring and Summer. Take a look at the beautiful (sunshine-filled) snaps as we run you through the trends you need to know about this season.

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Pantone chart showing colour of the year

2016 has been a great year for fashion. It’s hard to define the look of a year before it’s even done, but this year has definitely been on of revivals and throw-backs. We’ve seen sweet updates of our favourite retro runners – with sneakers like the Reebok Classic coming back into the game. It’s also been ALL ABOUT the 90s, with girls trading in clutch bags for mini back-packs, wearing grungy straight-leg jeans and chokers becoming the accessory of choice. While it’s been good, a new year is upon us, so we want to help you be prepared for 2017 by taking a look at the trends that will be informing our purchases. Here’s our run-down of the 2017 trends to inspire your footwear choices. Read more

VIP Access - behind the scenes at schuh

Twice a year, the schuh crew unite from the stores and head office and come together to see the range for the new season. With presentations from the buyers, brands and management, it’s no wonder we look forward to it all year. The buyers talked us through the trends we’re expecting to be big for 2015 – you can see a handy round-up here.

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Confession

It’s time to talk about boots. We’re tried to hold off as long as possible, to eek out the last whispers of summer as long as we could. Kidding ourselves on in our sandals, watching our toes turn a funny colour.

But, we’re bursting with excitement and we need to share it. Excitement about the flat ones, heeled ones, the zips, and the buckles. There’s almost too many to choose from. Okay, I did say almost.

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