358 posts by Iris
July 6, 2019

Pride Starts From Within

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Pride Starts From Within Campaign

Our People. Our Stories.

It’s pride season, and this year we’re celebrating 50 years since the Gay liberation movement started with the Stonewall Inn riots. We love a party as much as the next person, but this year we wanted to take the opportunity to do something different – and that’s how we came up with our campaign.

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converse renew sustainable converse trainers

Fast fashion is out of fashion – you’ve probably heard. That’s why our friends at Converse have decided to craft their Converse Renew collection, and we think it’s pretty nifty.

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schuh TwentyTwenty store concept

White canvas walls, illuminated arches, well-placed mirroring and plenty of signature green accents – this is schuh TwentyTwenty.

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Hot on the heels of the Australian leg of their world tour, Idles recently descended on Dr Martens Boot Room ahead of their sold out show at London’s Electric Ballroom.

The 60 person capacity gig venue nestled in Dr Martens’ Camden store was packed tight for a high energy show that saw the Bristol band take to the stage with tracks from their latest album Joy As An Act Of Resistance.

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Jeans are an incredibly versatile piece of clothing and a go-to wardrobe staple, suitable for office and weekend looks alike. They may be basic, originally designed as hard wearing work wear, but jeans come in so many designs, styles, and colours that they can be worn in many exciting and stylish ways.

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As we all know, Rihanna is the queen of effortless style. She just rocks it all in natural RiRi fashion and flying into JFK is no exception. The singer and Fenty Beauty boss babe touched down in New York pairing a Gucci puffer coat with her classic UGG boots.  The ultimate cosy-chic look for the winter season and we are here for it!

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We all have one or two pairs of trainers we’ve kicked the arse out of so much they’re like an extension of your very self. And with that we all know the drawbacks of extended wear – they get dirty AF. Thankfully we’ve got a video that will show you not one, but two ways to get those sneaks back to their glory days.

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group shot of space shoes

Get ready for blast-off because this Autumn, things have gone seriously Space-Age. It all started with Chanel’s intergalactic adventure themed show back in March. Then came Gucci’s A/W winter campaign starring all sorts of creatures from outer-space inspired by old-school sci-fi. Since then – the fashion world has gone to infinity and beyond (sorry – these puns are too much fun) when it comes to all things out of this world.  So look to the future and way up into the stars for your A/W style guide. Read more

unicorn trend schuh blog header

The unicorn trend is pretty inescapable at the moment, so of course we’re here to fill your autumn/winter with even more rainbow clad, iridescent, glittering sprinkles of joy, making it look like a unicorn really did puke all over your wardrobe. We promise it is a good thing!  Read more

schuh vans karl lagerfeld schuh GIF

Get ready to feel all ‘FASHION’ because the coolest collab of the year has landed at schuh. Vans have teamed up with the King of Parisian style himself, Karl Lagerfeld, for an effortlessly chic take on some classic Vans silhouettes. The classic cool vibe of Vans is combined with slick design and fabrics inspired by Lagerfeld’s creations. Of course the pack takes on a two-tone  black and white colour palette channeling Karl Lagerfeld’s signature style. Read more

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