Oliver Proudlock at LFWM wearing white Converse All Star II Hi trainers schuh blog

“Wait? What’s London Fashion Week Men’s?” I hear you ask. “I thought the guy’s stuff was called London Collections: Men?” You’re correct, it was. And now it’s been changed to LFWM’s ‘cause the male population are really into their threads. And you know what they really like to wear with their threads? Converse.

Yup, menswear now apparently accounts for around 25 percent of the total clothing market. And to reflect this growth, The British Fashion Council thought it was worth changing the name of the four-day event to something that reflected its growing consumer focus. Still pretty much the same dealio though (give or take).

As the rebranded event drew to a close last Monday, we took a browse at the streetstyle to find out what all the cool boys were wearing – and found that Converse was the shoe brand to be sporting. And with its timeless and versatile aesthetics, is it really much of a surprise? Join us as we take a rundown of our favourite Converse looks on some of our favourite male trendsetters from the streets of London:

Jordon Wi-Fi from Last Night in Paris

Jordon Wi-Fi Last Night in Paris wearing Converse All Star Chuck II Hi trainers in black and white at LFWM schuh blog

Part of Britain’s first cloud rap collection, Last Night in Paris, Jordon Wi-Fi shows he isn’t afraid of rocking double denim and clashing patterns. And what better way to tie up his subtly intricate ensemble? A pair of black and white Chuck Taylor All Star II Hi sneakers and his band’s branded snapback.

Diego Barrueco

Diego Barrueco wearing Converse Chuck Taylor Sll Star Hi trainers at LFWM schuh blog

Spanish model Diego Barrueco paired his coloured Chuck II’s with a navy suit and a lightweight knitted jumper for an effortlessly cool outfit that’s pretty much the epitome of smart/casual styling.

Darren Kennedy

Darren Kennedy wearing black and white Converse All Star Lo trainers at LFWM schuh blog

Irish TV Presenter and Fashion Designer Darren Kennedy proves how good a pair of relaxed tailored trousers can look with a fun printed jumper, brown fleece jacket, trendy specs and evergreen black and white Converse All Star Lo trainers.

Oliver Proudlock

Oliver Proudlock at LFWM wearing white Converse All Star II Hi trainers schuh blog

The Made in Chelsea star turned Fashion Designer rocked his white Converse Chuck II’s with dark skinny jeans and a layered white t-shirt, cream knitted jumper and black leather jacket combo. Gold jewellery and his statement glasses completed the off-duty look.

Conor Maynard

Conor Maynard wearing white fabric Converse All Star Lo trainers at LFWM schuh blog

English Singer-songwriter Conor Maynard makes the iconic white Converse All Star Lo trainers his own by teaming them with a pair of navy cropped skinny chinos, a faux-fur navy bomber jacket and a vibrant mustard yellow t-shirt for a pop of colour on a dreary January day.

John Jarrett

John Jarrett wearing Converse All Star Chuck Taylor II Hi trainers at LFWM schuh blog

Creative Director, Stylist, Content Creator, Editor and all-round cool kid John Jarrett one-ups Jordon Wi-Fi with a triple denim look, completing his outfit with a pair of white Converse Chuck Taylor All Star II Hi sneakers, white t-shirt, skinny neck tie and black trilby.

Felling inspired? Check out our full men’s Converse range and men’s Converse Chuck II range now.