Have you ever wondered how brands predict which of their silhouettes are going to be the most popular that season? We have too. Is it an exact science, or is it all guesswork? Wonder no longer fellow nosey person – we’ve tracked down the secret right here, and it’s looking super cute and wrinkly.

Apparently, it’s all down to animal magnetism. We heard through the grapevine that the biggest and best out there use the fortune-telling skills of their favourite pets. So, we had a go ourselves.

Meet Frankie, our resident pug. When he’s not enjoying a belly rub and some peanut butter, he can be found picking out his favourite pair of shoes from our great range. We decided to use his talents to find out which of these two adidas trainers he predicts for big things next season.

The iconic adidas Superstar and the classic adidas Stan Smith went toe to toe; want to find out who won? Take a look at our video to see.

Now while there is no guarantee that this is actually how trends are predicted, we’d like to think it’s true. Make sure you tune into the next installment of Pet Predictions to find out what Frankie picks as his next big tip in the world of fashion and style – go subscribe to our YouTube channel to make sure you never miss out again.